A man for whom even the sky is not the limit, he’s a staunch believer of providing quality with affordability, Mahender Khurana from Sunder Jewellers talks about his Empire of multiple businesses and how it all commenced with it just being a dream.
By: Rubika Bedi
Tell us about the journey of your brand.
In 1975 we established our business named Sunder Embroidery which followed its success story till 1993 after which we sprung up Sunder Emporium in Chandigarh. It was the golden year of 2003 I fulfilled my dream and came up with my brand “Sunder Jewellers” with a team of only four members which is now a team of wonderful uncountable members with the blessings of my father Sunder Lal Khurana. Gradually, our entire family of different generations has become a part of our business including the two brothers Harjinder Khurana & Gaurav Khurana, and children Kevin Khurana, Mehul Khurana, Manan Khurana. All have played their roles in taking the Sunder group forward with brands like Sunder Jewellers, Sunder Emporium, and Sunder Sterling.
When it comes to weddings, what are the latest jewelry trends of 2021-22?
Gold, Diamond, Diamond Polki are forever. The short-term trends last for a short period of time, it is the evergreen designs and quality that stay forever. In our three-floor showroom, we have each floor dedicated to one type of jewelry that makes it easier for the customers and brings into account both trends and finesse.
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